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Offer & Pricing Architecture *

You're not undercharging. You're under-architecting.

What it is

Professional services firms are systematically underpriced. You charge KES 5K-10K/hr when you could charge KES 50K+. We design tiered packages that anchor value, build risk-reversal mechanisms, and create upsell paths that don't feel like upsells. Your pricing is a product. We design it like one.

Why it matters

A 10% price increase delivers 50-70% more profit with zero additional cost. Most firms are leaving 2-5x on the table because their pricing isn't structured.

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Our approach

How we deliver.

01

Pricing Audit

We analyse your current pricing, competitive positioning, and customer willingness-to-pay.

02

Package Design

We design tiered packages with clear value differentiation and anchoring strategies.

03

Risk Reversal & Upsells

We build guarantees, warranties, and embedded upsell paths that increase deal size.

04

Rollout & Training

We prepare your team to sell the new pricing with scripts, objection handling, and launch materials.

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Offer & Pricing Architecture?

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